About Us

About Us

Welcome to Posture Up (owned by Krish Mahavir Jain), where we are dedicated to enhancing your well-being through innovative posture solutions.

Our Fulfillment Model (Transparency First)

We operate as a direct-to-customer brand. Instead of storing products in our own warehouse, we partner with carefully vetted suppliers and fulfillment centers. When you place an order, it is shipped directly from our fulfillment partner’s warehouse to your doorstep.

This model allows us to:

Keep prices affordable by avoiding unnecessary middlemen.

Offer a wider selection of ergonomic solutions without stock limitations.

Ensure that every order is handled, packed, and delivered by experienced logistics teams.

Why This Benefits You

Fresher Stock: Products are shipped from active warehouses, not sitting in storage for months.

Faster Delivery: Orders are processed in real time and dispatched directly to customers.

Lower Costs: Savings on warehousing are passed on to you as better pricing.

Our Mission

Our mission is simple: to provide high-quality, effective posture solutions that seamlessly integrate into your lifestyle. We aim to help you stand tall, feel great, and live a pain-free life.

What We Offer

Our flagship product, POSTUREUP, is designed with you in mind. Whether you're working long hours at the office or studying hard, our product ensures you maintain proper alignment and reduce discomfort.

Why Choose Us?

  • Innovative Design: Our products are crafted using the latest ergonomic research and technology.
  • Customer-Centric: We listen to our customers and continuously improve our products based on your feedback.
  • Quality Assurance: We are committed to providing durable and reliable solutions that stand the test of time.

Join Our Community

At Posture Up, we believe in building a community of individuals dedicated to improving their health and well-being. Join us on this journey to better posture and a healthier lifestyle.

Thank you for choosing The Indian Posture. We look forward to supporting you in achieving your best posture yet.


Contact Us:

  • Email: contact@thepostureup.store

Stay connected with us on social media for the latest updates and tips on maintaining a healthy posture.